Raul Avto is a website for a car delivery company from the USA
Raul Avto is a company that helps customers buy, deliver, and clear customs for cars from the USA. We developed a website that explains a complex service in simple language, builds trust in the company, and leads the user to the application through a clear structure, a cost calculator, and SEO-oriented content.
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What was
Buying a car from the USA is a complex service, where it is important for the client to quickly understand the process, cost, and level of reliability of the company. A regular business card website is not enough for such a niche. The user wants to see the experience, get answers to basic questions, estimate the budget, and only then leave an application. It was necessary to create a website that would not just present the company, but also help the client go from initial interest to application.
- A complex service with a large number of stages that need to be explained to the client in simple language.
- Lack of a convenient tool for preliminary calculation of the cost of a car from the USA.
- The need to increase trust in the company through a clear structure and presentation of services.
- The need to guide the user from the first acquaintance with the company to leaving a request for consultation.
What we did
We built a website as a sales structure for a car delivery company from the USA. On the first screen, we immediately showed the essence of the service, the company's advantages and the main CTA. Then we structured the information so that the user could quickly understand the purchase process, see the trust figures and proceed to the cost calculation. We placed special emphasis on the custom calculator. It allows the user to independently estimate the approximate cost of the car, delivery and customs clearance. This lowers the barrier to contact and helps the company receive more prepared applications.
- Selling structure of the main page
- Clear presentation of the process of buying a car from the USA;
- Trust blocks with numbers and advantages
- Custom cost calculator
- Logical CTAs throughout the site
- SEO-oriented structure
- Adaptive version for mobile devices
Easy admin panel for adding content to the site
We set the client up with a Sanity-CMS admin panel they can run themselves without constantly reaching out to a developer. The interface works on a phone, so changes happen fast: update copy, swap an image, add a new page, or reorder blocks. In the admin you can:
- Run the admin even from a phone
- Edit only the sections you need without risking the site's design
Result
Raul Avto received a website that works as a full-fledged channel for attracting customers. The user can quickly understand the service, estimate the approximate budget using a calculator and leave a request without unnecessary questions. Thanks to the SEO structure, the site also works to consistently attract customers from search. As a result, the site does not just present the company, but helps to sell a complex service more simply, more clearly and effectively.
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