WEBSITES FOR COURSES & LANDINGS · from £3,500

A course landing that converts cold traffic at 4-7%4-7%cold-traffic
conversion

A custom selling landing built for cold paid traffic and warm email traffic alike. No more than 5 hours of your time. Live in 4-8 weeks, and you stop losing money in ad funnels.

Checkout
Stripe · GoCardless · Worldpay
Integration
Teachable · Thinkific · Kajabi
A/B testing
via Vercel Edge
Email funnel
Mailchimp · Brevo · GetResponse
47
course
landings built
4.8/5
client
rating
4-7%
cold-traffic
conversion
Online coursesInfo-productsBloggersCoachesPsychologistsFitness trainersMentorship programsMaster classesWebinarsWorkshopsLeadership programsSubscription models
DIAGNOSIS · 3 REASONS/ 03 ПУНКТИ

3 reasons your course landing
doesn’t sell

·audit of 40+ course landings · 2024–25
  1. 01
    STRUCTURE

    The landing is written for people already ready to buy

    Cold paid traffic arrives for the first time — and you immediately show "buy the course for £497." No pain, no outcome promise, no qualification. 92% leave in 8 seconds. The landing should sell, not present.

    92%
    of cold traffic drops off on a landing without the right structure
  2. 02
    TRUST

    No proof of student results

    The landing has a teacher photo in the studio, Instagram stories, the promise "change your life in 30 days." Zero cases: which student / what they got / over what timeline. Without specific results — empty words. Conversion 0.3-0.8%.

    ×8
    higher conversion on landings with concrete student cases
  3. 03
    CHECKOUT

    4-step checkout with forced registration

    The client warmed up, hit "buy" — and now has to register in Teachable, verify email, set a password, then enter the card. Half drop off. Checkout should be one step: enter card → pay → get access.

    55%
    of clients abandon checkout with forced registration
We fix all three in 4-8 weeks.
Audit my landing
REAL CASE·ALEKO COURSE

The result, from a real client case

Aleko, a million-follower blogger, came to us. The task: build a selling landing for his course, optimised for cold paid traffic and warm email traffic. Plus Teachable integration for content delivery after purchase.

6 weeksbrief to launch
1 course · 3 tierslanding + checkout + Teachable
Cold + WarmA/B optimisation

A site that brings in clients

  • Custom landing for cold + warm traffic (A/B variants)
  • 1-step checkout: enter card → pay → instant Teachable access
  • Stripe + GoCardless for UK clients
  • 3 tiers (basic / standard / premium) with upsell logic
  • Email funnel: 5-step sequence via Brevo with segmentation
  • A/B testing via Vercel Edge: 4 headline variants simultaneously
  • UTM params + GA4 + Meta Pixel done right
  • Lighthouse Performance 96, LCP 0.7s
  • Student case studies with concrete results and photos
  • Mobile-first design (78% of blog traffic is mobile)

Result: CPL £4.20 (×5.7 improvement), ROAS turned positive 5 days after launch.

CPL
×5.7
CPL improvement
CONVERSION
4.8%
cold traffic (was 0.7%)
LIGHTHOUSE
96
Performance score (was 51)
CHECKOUT
1 step
1 step vs 4 via Teachable
Want the same kind of result? See how we do it.
See course case studies

Your landing should sell the course, not present the teacher.

We work with course creators of every format

The approach differs for a solo blogger with 1 course and an education brand with 10+ products. The pricing tiers below cover both scenarios.

Blogger / coach / solo creator

  • 1-3 courses, personal brand, social-media audience
  • Landing + checkout + Teachable / Thinkific integration
  • A/B testing to optimise cold traffic
  • Industry Pro tier fits

Education brand · 10+ products

  • Course catalogue with filters
  • Custom content delivery platform or deep Teachable integration
  • Subscription model + upsell + cross-sell
  • Pro Plus tier fits

How it shows up on the site

Hook
Agitate
Solve
FEATURE · 01 / 03

Landing structure for cold + warm traffic

  • Hook (target audience pain) → Agitate (consequences) → Solve (how the course fixes it)
  • 3-5 student cases with concrete results + photos
  • 3 tiers with upsell logic (Order Bump)
  • 5-7 FAQ targeting typical objections
1-step
Guest
FEATURE · 02 / 03

1-step payment without registration

  • Enter card → pay → instant access
  • Stripe / GoCardless / Worldpay / Klarna
  • Guest checkout (Teachable account created automatically)
  • Basket state persists between sessions
A/B
Vercel Edge
FEATURE · 03 / 03

A/B testing via Vercel Edge

  • 4 headline + CTA variants simultaneously
  • Traffic split 25/25/25/25 (or custom)
  • Analytics in GA4 + conversion per variant
  • The marketer changes tests via Sanity, no developer
CLIENT TESTIMONIAL
"

We ordered a landing — we got a lead-gen machine. CPL dropped 5×, ad ROAS turned positive on day 5. We struggled with this for 2 years on the standard Teachable template.

АЛ
Алеко / Aleko
Million-follower blogger, founder of Aleko Course

What we build for course creators

Not "a brochure site about the teacher." A landing machine that converts traffic into clients and brings every ad pound back into the green.

Custom selling landing

  • Structure: Hook → Agitate → Solve → Proof → Offer
  • 3-5 student cases with photos and results
  • 3 tiers with comparison
  • 5-7 FAQ targeting common objections

1-step checkout

  • Stripe / GoCardless / Worldpay / Klarna
  • Guest checkout, no registration
  • Order Bump (extra product at checkout)
  • Apple Pay / Google Pay

Course platform integrations

  • Teachable, Thinkific, Kajabi, Podia
  • Auto account creation after payment
  • SSO between landing and platform
  • Webhook for course status (started / finished)

A/B testing via Vercel Edge

  • 4 headline variants simultaneously
  • Traffic split via middleware
  • Analytics in GA4 + conversion
  • Variant edits via Sanity

Email funnel with segmentation

  • 5-step welcome sequence
  • Segmentation by UTM, behaviour, interests
  • Brevo / Mailchimp / GetResponse / SendPulse
  • Re-engagement if no purchase in 30 days

Analytics + UTM tracking

  • GA4 + Meta Pixel + GTM
  • UTM params passed to CRM and Teachable
  • Real-time ad variant report
  • Funnel analysis: where the client drops off

We connect every course system

Payment via Stripe / GoCardless → auto Teachable account creation → access to content → enrolled in email funnel → lead in CRM. Manager gets WhatsApp alert. Zero purchases lost to technical issues.

Teachable
Thinkific
Kajabi
Podia
Stripe
GoCardless
Worldpay
Mailchimp
Brevo
GetResponse
GA4
Meta Pixel

Why a custom landing beats a Teachable, Wix, or WP template

Landing customisationlimitedmediumfull
Checkout4 steps3 steps1 step
A/B testingbasicvia pluginsbuilt-in via Vercel Edge
Mobile speed3-5 sec2-4 sec< 1 sec
UTM trackingbasicvia GTMfull
Order Bumpnonevia Appsbuilt-in
Monthly fee£39-119/mo£20-200/mo£0 hosting
3-year TCO£1,400-4,300£720-7,200£4-6k (once)

Discuss your project

Tell us briefly about your project — we’ll reply on WhatsApp within 1–2 hours during business hours.

Or message us on WhatsApp: +355 68 928 6136

Pricing for a course landing

Industry Pro

from£3,500

4-6 weeks

Included

  • Industry-ready structure
  • English-first (additional languages on request)
  • Base integrations (CRM + payments)
  • Sanity CMS for self-serve edits
Popular
Pro Plus

from£7,500

6-10 weeks

Included

  • Everything in Industry Pro
  • Deep integrations (3-5 systems)
  • Multi-language / multi-currency
  • Dedicated landings per market / service
Custom

fromfrom £14,000

10+ weeks

Included

  • Everything in Pro Plus
  • Custom business logic
  • Custom platform / SaaS
  • Programmatic landings (100+)

FAQ

I’m on Teachable with a template landing — should I switch?
Depends on ad spend. If you spend <£500/mo on ads — Teachable is enough. If £2,000+/mo on cold traffic — a custom landing pays back in 2-3 months via 3-5× CPL drop. Aleko Course case: CPL dropped from £24 to £4.20, ROAS positive on day 5.
How does the Teachable integration work after payment?
Client pays via Stripe → webhook hits Teachable API → account auto-created with the client’s email → course access granted → client gets an email with the password (or SSO link). All in 5-10 seconds. If something fails — manager gets a WhatsApp alert for manual handling.
Can I add an Order Bump (extra product at checkout)?
Yes. Classic setup: main course + checkbox "Add a master class for £30." 25-35% of clients tick the box. That lifts average order value by 15-20% with no extra ad spend. Up to 1-3 Order Bumps at checkout.
How is the post-purchase email funnel set up?
Brevo / Mailchimp / GetResponse integration. After payment the client lands in a welcome sequence: 5-7 emails over a week with course onboarding, motivation, cases. After 30 days — upsell to the next product. Re-engagement after 60 days if the client hasn’t finished the course.
Can we A/B test different offers simultaneously?
Yes. Vercel Edge Middleware splits traffic between 2-4 landing variants. Each variant can have a different headline, price, tier, case. GA4 shows conversion per variant. The marketer edits variants via Sanity, no developer.

Free audit of your course landing

Drop a link to your current landing. Detailed PDF report within 3 business days.

  • Landing structure analysis: does it sell to cold traffic
  • Checkout analysis: 10-15 client drop-off points
  • SEO audit + load speed (Core Web Vitals)
  • Teachable / Thinkific integration analysis
  • Prioritised improvement plan + budget estimate

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No obligation. Useful even if you choose a different vendor.